Designing Web Sites For Search Visibility

Designing enterprise Web sites for search engine visibility has been a major thread of this column since I started writing for MediaPost several years ago (side note: I will hit my 100th column in a few months).  URL structures, redirection plans, dealing with process obstacles, and putting research up front have all been topics I’ve [...]


SEO Company Shares: 5 Things to Consider Before Starting Your Next Website

It surprises me how many companies underestimate the marketing value of their website. In many cases, design and content development are left to the IT department with little to no input from the marketing channels other than logo and color scheme. The websites are put up too fast, without enough consideration of fundamental elements such [...]


Tips for Getting the Best Website Design for Your Money

Eventually every small-business owner realizes that they will need a website for their business, but figuring out where to start can be a challenge. Just understanding the technical lingo and all the options can be confusing, but with the right preparation you can have an impressive and easy to maintain website for your small business [...]